Seminar

You will learn the basics and applications of marketing, and gain an in-depth understanding of brands and advertising. You will become aware of the marketing and brand strategies embedded in the various products around you, and hone your ability to understand business and the mechanisms of the world. In seminars, you will not only learn knowledge, but also have many opportunities to hone your practical skills, such as thinking about tasks posed by companies and participating in contests sponsored by government agencies.

With a research theme on financial institutions and the financial/securities market, students will participate in the Nikkei Stock League in their second year, the Securities Seminar Convention in their third year, and work on their graduation thesis in their fourth year. Students with a broad interest in research themes related to microeconomics will gather together to develop talent that thinks for themselves and creates added value that contributes to society. Students will be interested in various economic and social issues and will be proactive in their research.

With the theme of "Workers and Companies: Modern Labor Issues Seen Through Diversity," students will explore issues facing modern companies, such as gender, diversity, and work style reform. They will hone their ability to reconcile differing opinions and derive the best solutions through group work, discussions, and projects. There will also be opportunities to come into contact with diverse opinions and perspectives and broaden their horizons through seminar exchanges with other universities. We hope students will acquire the ability to think and discuss with their peers and seek out "what is right."

Students will learn about the creation of new businesses, the launch of new products, and how to tackle the challenges facing small and medium-sized enterprises. They will strive to follow a theme that interests them as much as possible, and will develop the ability to structure their graduation thesis in chapters and gather appropriate information.