専門性を磨く2コース
2年次よりコースを選択し、専門的な学びを深めます。さらに 他学科・他コースの科目も履修可能なので、広い分野から自由に自分の学びを組み立てることができます。
- Service Management and Industry Course
- Service Development Course
Learning Keywords
- service
- 小売・物流
- 宿泊・観光
- ブライダル
- Sports
- エンターテインメント
- プロジェクト
- leadership
- 組織論
- コミュニケーション
- イベント運営・企画
- 調査・分析
- 広告・プロモーション
- marketing
- Business Administration
- 管理・組織・戦略
- Market Research
- ブランド戦略
- デジタルマーケティング
- Consumer Behavior
Service Management and Industry Course
Students will acquire knowledge and theories centered on business administration, such as business organization theory, business strategy theory, and business management theory, which are necessary when spreading new services to the world. In addition, students will learn about a wide range of on-site case studies from businesspeople who are active at the forefront of the service industry, such as distribution, tourism, and bridal.
【代表的な科目】観光サービス論Ⅰ／経営管理論／ブライダルサービス論／経営組織論／小売・流通サービス論 等
Service Development
Students will acquire the knowledge and theories necessary to create and realize new services. They will also deepen their marketing thinking, such as branding required for service development, understanding consumer behavior, and promotional activities, and learn information analysis methods to grasp market trends.
【代表的な科目】マーケティングコミュニケーション論／流通論／サービスマーケティング論／広告論／ロジスティクス論 等
Expected career paths
Many students achieve their dream job in a wide range of industries, including the service industry, such as sales, food and beverage, and hotels.
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